April 28, 2010

CN Brown Selects KSS Pricenet for BIG APPLE Chain

Florham Park, PR

Solution to Automate the Convenience Retailer’s Fuel Price Management Operations

Florham Park, NJ - April 28, 2010

CN Brown of Maine has chosen KSS’ PriceNet to automate and optimize fuel price management operations at the convenience retailer’s 87 Big Apple Food Store locations across the New England area. In addition to automating their pricing practices, CN Brown is drawing on PriceNet to improve their responsiveness to the competitor landscape.

Chick Wilkins, General Manager at CN Brown, stated “PriceNet helps us react more rapidly to local market and competitor events and ensures we can continue to provide legendary service and quality products at a great price to our customers.”

“PriceNet will enable CN Brown to rapidly respond to current market conditions by improving their business processes and efficiencies,” said Bob Stein, president and chief executive officer of KSS. “Automated fuel price management can be a catalyst for competitive differentiation and margin/volume growth.”

PriceNet is KSS’ pricing solution that supports key tasks and stakeholders involved in retail fuels pricing – from capturing field-based intelligence at the site level, to the generation of price proposals via comprehensive pricing rules or price optimization, to consistent and timely implementation. High levels of automation and an ‘exception-based’ approach ensure a rapid response to competitors and market conditions, thus allowing pricing analysts to leverage the power of pricing analytics.

Kalibrate (formerly KSS Fuels) is the only global provider of fuels pricing and retail location intelligence, helping retailers fine-tune decisions to deliver on performance goals.  Its proven software, analytics and consulting solutions draw on more than 20 years of expertise and insight into the needs and opportunities of petroleum retailers. Kalibrate has headquarters in Manchester, United Kingdom and Florham Park, New Jersey. The company also has a Center of Excellence in Tulsa, Oklahoma and sales operations in Florida, Illinois, Ohio, Texas, Canada, Brazil, China, India, Japan, Korea and Africa. For more information about Kalibrate, please visit Kalibrate.com.

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