January 30, 2013

Mark Oil Moves To KSS Fuels PriceNet Cloud

Florham Park, 2013, PR

Rapid implementation and low cost of ownership the silver lining to new Cloud-based solution

Florham Park, NJ - January 30, 2013

KSS Fuels announced today that Mark Oil has selected PriceNet Cloud to support fuel pricing across its network of 17 retail locations. In addition to the benefits to its fuel pricing process, Mark Oil was attracted by the speed, ease of implementation and low overall cost of ownership.

Mark Oil was looking for a way to enhance its fuel pricing skills to compete more effectively. Implementing price changes faster and using business analytics to help make better price decisions were key requirements. PriceNet Cloud was chosen because of its ability to propose optimum prices, via price optimization and allow fuel pricing analysts to adjust the price and see the impact on volume and margin before implementation.

“Making the right pricing decisions quickly and implementing them fast is our goal and we identified PriceNet Cloud as the best available answer,” stated Bill Tome, President of Mark Oil. “We’re impressed with how easy and quick it’s been to combine our existing skills and resources with PriceNet Cloud. We feel more confident about our ability to react faster to competitors and price optimization ensures our prices deliver on volume and margin goals.”

“Helping fuel retailers of all sizes to compete more effectively and deliver on their chosen strategy is our goal and PriceNet Cloud is proving to be the most cost effective solution for companies like Mark Oil,” stated Bob Stein, President and CEO of KSS Fuels. “We’re thrilled that they decided to partner with us and we look forward to helping them optimize business performance.”

Kalibrate (formerly KSS Fuels) is the only global provider of fuels pricing and retail location intelligence, helping retailers fine-tune decisions to deliver on performance goals.  Its proven software, analytics and consulting solutions draw on more than 20 years of expertise and insight into the needs and opportunities of petroleum retailers. Kalibrate has headquarters in Manchester, United Kingdom and Florham Park, New Jersey. The company also has a Center of Excellence in Tulsa, Oklahoma and sales operations in Florida, Illinois, Ohio, Texas, Canada, Brazil, China, India, Japan, Korea and Africa. For more information about Kalibrate, please visit Kalibrate.com.

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